The “best part of wakin’ up” is a famous advertising slogan used by Folgers coffee. It was first introduced in 1984 and has been used in various forms ever since. The slogan is typically associated with the jingle “The best part of wakin’ up is Folgers in your cup.” The jingle was written by Les McCann and Bob Crewe, and it has become one of the most recognizable advertising slogans in history.
The slogan has been credited with helping to increase Folgers’ market share and making it one of the most popular coffee brands in the United States. The slogan has also been parodied and referenced in popular culture, including in movies, TV shows, and songs. For example, the slogan was parodied in the movie “Wayne’s World” (1992), in which the characters Wayne and Garth sing a song called “The Best Part of Waking Up Is Folgers in Your Cup.”